AE Perkins, which focuses on healthcare payments and benefits technology, were in need of new photography for their rebranding campaign. They specifically wanted office lifestyle photography showcasing executives and staff in candid, true to life moments at their office. They were having a company-wide meeting so it was an opportune time. I scouted the office space for several locations where different groupings of executives would talk and interact with one another in an authentic way. People can be uncomfortable in front of the camera at first, but with some encouragement, direction and time, they always seem to loosen up and even enjoy the moment. The photography was on brand for AE Perkins and the creative director loved what was produced.
