The Baylor Women’s Basketball team and Hally Hair teamed up for a cross branding campaign recently. The campaign was to promote Hally Hair’s two new Color Stix hair dye colors, yellow and green. Yellow and green also happen to be Baylor’s school colors. The branding photography I created was shot on location at Baylor in Waco, Texas. The idea was to show the women looking great wearing the hair dye and produce imagery that was fun and upbeat. The girls dribbled, laughed and horsed around during the session which made for amazing branding photography.
